Oktopus & Nufibre Success Case

‍How NuFibre Built a Future-Ready Network from Day One with Oktopus‍

Developing systems that meet our technical needs has added a new dimension to our collaboration with Leandro and the team at Oktopus. At Nufibre, we are building our own technology stack from the ground up, giving us the flexibility to implement the changes needed to enhance the customer experience at every level. - Martin Gardner, CEO at Nufibre

Meet NuFibre

NuFibre is one of the UK's most exciting new ISP brands. a challenger operator with bold ambitions. Operating on networks that reach over 18 million homes nationwide, NuFibre offers multi-gig broadband packages with speeds up to 2.5 Gbps, built specifically for the demands of modern connected living.

But being a new brand means building everything right the first time. There's no legacy infrastructure to fall back on, no inherited tech debt to navigate around, just a clean slate and a very high bar to meet.

The Challenge: Greenfield, at Scale

Launching as a greenfield ISP sounds like a dream — and in many ways it is. But it also means making critical technology decisions before you have a single customer online. Every platform, every CPE, every management tool you choose becomes the foundation on which everything else is built.

For NuFibre, the challenge was clear: how do you stand up a scalable, intelligent network management stack, fast, without locking yourself into one vendor's ecosystem forever?

They needed:

• Full visibility across the network from day one
• A way to onboard customers without heavy manual intervention
• Real-time insight into the quality of experience their subscribers were actually getting
• The flexibility to support multiple CPE vendors across their customer base
• A platform they could actually integrate with. not just configure through a GUI
• Vendors that could support their fast-paced growth

The CPEs Choice

NuFibre made a statement with their hardware choice. As the first UK ISP to deploy the Genexis Elite HX30 residential gateway and Home CX30 extender, they went straight to the cutting edge.

The Elite HX30 is a powerhouse built for large-scale ISP rollouts — fast, reliable Wi-Fi 6, mesh-ready, and equipped with TR-369/USP, the next-generation device management protocol that enables real-time, bidirectional communication between the CPE and the Controller.

The Home CX30 complements it as a compact Wi-Fi 6 mesh extender, with an iconic cube design, seamless pairing, and the same TR-369 foundation underneath.

But not every customer wants to swap their router. For those already running a TP-Link EX Series device, NuFibre needed full management support there too, no second-class treatment, no gaps in visibility. Both device families needed to live under the same roof.

What Oktopus Brings to the Table

Oktopus is a next-generation ACS and USP Controller built for ISPs who think differently. Born with an innovation DNA, Oktopus is obsessed with giving operators real control over their networks, not just a dashboard that looks good in a demo.

Where legacy ACS platforms are rigid, siloed, and painful to integrate, Oktopus was designed to be the opposite: open, developer-friendly, and built to plug into any ecosystem.

For NuFibre, it was the right fit on every level.

360° Network Visibility

With Oktopus, NuFibre has complete visibility across every device, every session, every subscriber, in real time. Nothing is a black box. From the moment a CPE comes online, the platform is collecting telemetry, tracking performance, and surfacing the data that actually matters.

Real-Time Telemetry & QoE Analysis

NuFibre doesn't just want to know if a customer is connected; they want to know how well they're connected. Oktopus continuously monitors Quality of Experience metrics across the fleet, turning raw device data into actionable insight. When something starts to degrade, the team knows before the customer does.

AI-Powered Insights

The platform goes beyond monitoring. Oktopus uses AI-powered analysis to identify patterns, flag anomalies, and surface recommendations, helping NuFibre's team stay proactive rather than reactive. It's the difference between fighting fires and preventing them.

Zero-Touch Provisioning

Every new NuFibre customer gets a smooth, automated onboarding experience. Oktopus handles device provisioning end-to-end, configuration, authentication, and service activation without any manual steps. Plug in, connect, done.

Vendor Agnostic by Design

This is where Oktopus really earns its place. The platform supports both the Genexis Elite HX30/CX30 (via TR-369/USP) and TP-Link EX Series CPEs (via TR-069/369) from a single, unified controller. No special modules, no workarounds — just clean, consistent management regardless of what's in the customer's home.

NuFibre can evolve its hardware strategy over time without being forced to rip and replace its management stack. That's genuine flexibility.

No Lock-In. No Walls.

One of the things NuFibre valued most was Oktopus's commitment to openness. There's no proprietary trap door. No artificial dependency that makes switching painful. If NuFibre wants to onboard a new CPE vendor tomorrow, Oktopus is ready.

The platform is built API-first, making it genuinely developer-friendly to integrate with billing systems, CRM platforms, NOC tools, and the rest of NuFibre's operational ecosystem. No begging for webhooks, no waiting months for a connector, it just works the way modern software should.

A Partnership That Feels Like a Team

Perhaps the best thing about working with Oktopus isn't a feature — it's the way they work. Small team, fast decisions, direct access to the people who actually build the product. When NuFibre has a question or a specific integration need, Oktopus shows up.

The same spirit applies to the Oktopus partnership. This isn't a vendor relationship where you raise a support ticket and wait. It's a collaboration — two teams who share the same goal of building something excellent together.

Our relationship with Oktopus is not a typical third-party service arrangement. Instead, it is a true collaboration — a coming together of minds — working hand in hand to design and build the solutions we need to take the business to the next level. - Martin Gardner, CEO at Nufibre

The Result

NuFibre launched with a network management stack that most established ISPs would envy. From day one, they had:

• Full real-time visibility across their entire CPE fleet
• Automated provisioning that scales without adding headcount
• AI-driven QoE insights to stay ahead of customer issues
• Seamless support for multiple CPE vendors under one platform
• A deeply integrable, open system that fits their tech stack, not the other way around

And because Oktopus grows with them, NuFibre isn't inheriting someone else's constraints. They're building their network on their own terms.